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Profile picture of Vladyslav Miasnikov
Profile picture of Vladyslav Miasnikov

Vladyslav Miasnikov

Role: aVP of Product Design at Barclays UK | Mentor | Fintech, Edtech

Industry: Financial Services & Technology

Accomplishments in my industry

  • £XXM+ revenue through core experience improvements for retail banking app
  • Developed compliance-driven UX solutions in medical healthcare, led to 30% revenue growth and securing +3 clients in Australia, SE Asia, Israel
  • Designed and launched Skandy, top-3 Ai-powered plagiarism checker in Ukraine.
  • Material cost savings via design systems, shared UI libraries, and “build once, deploy everywhere” patterns

About me

I’m a product design leader who cares about people, outcomes, and saying the quiet part out loud when it matters.

I’ve spent 18+ years designing and leading across fintech, banking, healthcare, edtech, and enterprise SaaS — mostly in complex, regulated environments where real customers, real money, and real consequences are involved. Today, I work at Barclays, contributing to digital platforms used by tens of millions of UK customers, focusing on reducing risk, building customer confidence, and enabling reliable self-service.

My work typically delivers:
 • Revenue and growth impact through improved conversion, onboarding, and feature adoption
 • Reduced digital fallout by simplifying journeys, clarifying decision points, and removing friction
 • Stronger customer outcomes (tNPS, CSAT) through consistent, accessible, and trustworthy experiences
 • Cost savings via design systems, reuse, operational efficiency, and reduced rework
 • Faster delivery by aligning design, product, and engineering early around clear outcomes

I enjoy mentoring designers and emerging leaders, with a focus on core skills, practical impact, decision quality, and long-term growth. I lead with empathy, pragmatism, and evidence, combining qualitative, quantitative, and AI-driven insights to guide decisions. I value strong systems, thoughtful pace, honest conversations, and teams that can balance exploration with delivery. 

Languages

  • English: professional
  • Russian: native
  • Ukrainian: native

My time zone

  • Greenwich Mean Time (London)

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